Global casino games provider Booongo has introduced a new Daily Rewards feature in its suite of engagement tools to boost player engagement and increase user retention. The first of its kind advertising mechanic aims to provide players with a more immersive gaming experience across all Booongo games by providing automatic rewards during play based on each player’s play activity.
Players can view daily challenges needed to earn rewards, such as cash giveaways and free spins. Up to five prizes can be awarded each day, which can be customized based on the commitment of each operator.
This low-cost and easy-to-use advertising tool allows operators to improve the way they attract and retain players. Marketing teams can set the length of the promotion cycle and the games involved, as well as track the progress of campaigns using the back office.
Daily Rewards becomes the latest addition to Booongo’s portfolio of capabilities and is now available to a growing network of active partners.
Yuri Muratov, Head of Account Management and Business Development at Booongo, said: “Daily Rewards is an exciting addition to our suite of engagement tools and is sure to grab the attention of both operators and gamers. The ability to retain existing players is now very important for operators. Our new tool not only improves the gameplay experience with cash prizes and free spins for players, but also provides a cost-effective solution for operators to increase retention rates. “