Casino ads: creative selection of gambling ads

The gambling industry often tries to attract attention with creative advertising. Talented advertisements about huge wins, double jackpots, new slot machines and chic casinos often attract the attention of not only experienced players.

Content [Collapse]

  • Life-changing win
  • Best use for your index finger
  • According to the precepts of the Godfather
  • When luck is good for you
  • Where everyone has a chance
  • Online casino advantages
  • Feel the taste of victory
  • Doctor Evil and the Stars

Life-changing win

Harrah’s corporation, which owns casinos in Las Vegas, Atlantic City and other US cities. A lucky man with great pleasure says goodbye to his past gray life.

Best use for your index finger

Ten years ago, the famous Australian casino Adelaide issued a statement that the main function for the index finger is to press the reel button on slot machines. In continuation of this idea, a simple but very creative promotional video was shot with a call to train your fingers.

According to the precepts of the Godfather

The British bookmaker Ladbrokes, which also has a casino, has presented a commercial made in the form of a parody of the famous film “The Godfather”. This legendary film was not chosen by advertisers by chance, they used a play on words: the name of the film The God Father in the commercial is consonant with the main character of The Odds Father, where odds means big chances, or odds on bets.

When luck is good for you

One of the most famous Fallsview casinos, located on Niagara Falls, did not become trite to show the beauty of the landscape around. The advertisement for this gambling establishment was filmed creatively. The protagonist of this commercial, thanks to a fluke, in just 30 seconds in the park meets two beautiful girls. This ad hints at amazing stories of people hitting two jackpots.

Where everyone has a chance

American casino resort Treasure Island has released a series of commercials titled “Your chances are higher with us”. In these videos, situations are played out in which the main characters have lost all hopes of a successful outcome, and the casino offers a real alternative, where everyone has a chance.

Online casino advantages

When gambling sites just started to appear on the Internet ten years ago, it took their owners a long time to clearly explain all the advantages of such sites over conventional casinos. William Hill was the best at this task, demonstrating that online casinos are available to everyone at any time. The William Hill slogan is “Your Game, Your Rules”.

Feel the taste of victory

Often a good advertising idea does not require multi-million dollar costs and large-scale filming. And the best confirmation of this is the commercial of the online casino StanJames. Advertisers compared the taste of an ordinary lemon with the taste of victory on slot machines: one lemon is always very sour, and if three lemons fall in a row, they have a sweet taste of victory.

Doctor Evil and the Stars

Several years ago, gambling operator BGO launched a successful marketing campaign with show business stars. The main character of the commercials was the actor Verne Troyer, who became famous after the films about Austin Powers, where he played Dr. Evil. One of the videos featured the famous American poker player Dan Bilzerian, who easily beats the BGO boss in blackjack. Another video was filmed with secular lioness Paris Hillton, who, as planned by advertisers, wants to get a job in a casino. A mini-boss with a big flight of imagination imagines what his gambling establishment can turn into with such an employee, and Paris Hillton categorically refuses.

You might also like