London hosts the largest exhibition ICE London 2020

ICE London 2020 kicked off on 4 February at ExCeL in London’s Docklands with 73 exhibitors from 37 countries. A delegation of VIPs representing the global reach of the ICE brand officially kicked off the 2020 three-day show. The ribbon-cutting ceremony, which was attended by representatives of the media corps of the gaming industry, marked the opening of the largest edition of ICE London, which will be attended by 633 exhibiting brands from 67 countries in 2020.
Keith Chambers, Managing Director of Clarion Gaming Organizers, said: “We are entering ICE London 2020 amid significant and, most importantly, some consistent growth, and this year will officially be the largest publication ever. In 2020, we have expanded some of the most popular ICE London features and added some new ones, the world’s first ICE Esports Arena, which co-hosts a $ 250K tournament on the show floor. A much broader consumer advocacy area is unveiled this year, raising £ 65,000 to be presented to industry charities gambling establishments. Add to that our Pitch ICE for Startups, along with over 70 early adopters, for an incredibly exciting, vibrant and best-in-class gaming technology offering with a focus on the future. “
Over 36,000 game professionals, over 9,000 operators and over 600 decision experts are taking part in the ICE London conference, which brings together over 150 countries under the theme “Step, Jump, Dive and Look Ahead” . 85% of visitors to last year’s edition said they could return.

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