Microgaming renews partnership with Rootz

Microgaming has strengthened its strategic partnership with innovative online casino operator Rootz Limited, providing industry-leading content for its newly launched Wheelz brand.

Rootz and Microgaming first joined forces back in 2019 when the operator launched their flagship casino Wildz, which was soon followed by the emergence of Caxino in 2020.

Wheelz will be powered by the same cutting edge technology while offering an extensive portfolio of Microgaming content from their exclusive independent studios. This includes the recently released Golden Stallion and Diamond King Jackpots from Northern Lights Gaming and SpinPlay Games respectively.

The initial launch with 125 Microgaming games, combined with the casino’s use of artificial intelligence and automation, ensures that Wheelz delivers a truly engaging and personalized gaming experience.

Neil Bancroft, Head of Partnerships at Microgaming, said:

“We are thrilled to renew our successful partnership with Rootz, an operator that has found the formula to provide players with the best casino experience. Its cutting edge technology combined with Microgaming’s extensive content offering makes the partnership a win-win. “

Lasse Rantala, CEO of Rootz Limited, noted:

“Microgaming has been instrumental in the success we have achieved with our first two online casino brands, Wildz and Caxino. With our rapid growth, expectations from Wheelz are high and with the backing of Microgaming and its market-leading content, we are confident that the brand will be as successful as its subsidiaries. “

Previously, we reported, that Microgaming has entered into a partnership agreement with PearFiction Studios. According to the deal, the Montreal-based game designer will supply creative content for the Microgaming platform.

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